In 2022, Danny, our founder, decided it was time to make a move and Lida (LIY-duh) was born. Our offerings are based on his experience dealing with loss while raising two girls and pursuing happiness. We hope you can relate and our products put a smile on your face. Our designs are original and made in the USA as much as possible. We're interested in showcasing human experience in a real way with Love. Always. We think you'll appreciate that.